The Visit Pembrokeshire Tourism Summit 2026 Secures Industry Leading Speakers
The annual Visit Pembrokeshire Tourism Summit returns on the 26th March and will include a keynote address from Chair of UKHospitality, Kate Nicholls OBE.
The Visit Pembrokeshire Tourism Summit returns for 2026. This not-to-be-missed industry event is open to anyone who is involved in or has an interest in tourism in Pembrokeshire. This year’s theme is - Shaping The Future Together & Sustainable Growth for Pembrokeshire - and we are delighted that the fabulous Folly Farm will once more be hosting this event.
This is our biggest event of the year, bringing together tourism professionals from across the industry, including our valued members, Ambassadors and Strategic partners, and partners from across the public and third sectors.
This year we're thrilled to have Kate Nicholls OBE, current Chair and former Chief Executive of UKHospitality, as our keynote speaker. Kate is one of the UK's most respected voices on the visitor economy and a tireless advocate for the hospitality and tourism sectors, helping shape national policy and championing their vital role to local economies. Jason Thomas, Director of Visit Wales will give an update from Visit Wales. We are also very excited to have John Davies, Chair of the Executive Committee at the 2026 Eisteddfod presenting. As a former leader of Pembrokeshire County Council, he has a strong understanding of the local area and its people as well as years of experience serving on national organisations and groups. To set the theme Emma Thornton, CEO Visit Pembrokeshire will present on our 10 Year Vision for the Pembrokeshire Visitor Economy.
“The Visit Pembrokeshire 2026 Tourism Summit will be a day to unite our industry, strengthen our voice, and shape the future of tourism in our county. Attendees will have the opportunity to make new connections, share innovation and best practise and above all, champion our visitor economy.
Be in the room. Be part of the conversation. Be part of the future.”– Emma Thornton, CEO Visit Pembrokeshire
